tim

Our technology has come an awfully long way since I integrated the gutted electronics of a joystick into a scrap aluminium and papier-mache steering wheel and pedals and plugged them into my Amiga computer. I did it then to help me get into racing, now it is about bringing racing to people.

What I care about is creating the most realistic experience possible, whether it’s for professional driver training or for race centre competitions. To this end I have driven Formula Fords, a NASCAR and my company car off the side of Box Hill (stupidity of youth!). I have since had rally driving lessons with the late great Pentti Airikkala, mastering my left foot braking and the ‘Scandinavian flick’. Come for a test and I’ll show you in the simulator.

Tim Ball BRD CEO, testing a Nascar
Tim Ball BRD CEO, testing a Nascar